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Web Hosting and Domain Names, Where To Start?

The first thing you should decide on is a domain name. This is perhaps the single most important decision you can make. You want something that is professional; the domain name will reflect the nature of your business. Avoid using cute names; people tend to skip to the next website.
Try to choose a name that is short and easy to remember. Think about your customers when they try to reach your web site. Will be easy to type? Can you spell your domain name at the phone without much trouble? This is going to be your presence in the internet from now on, so choose wisely.

Choosing the web hosting company that is right for you is a long process. There will be millions of options, it is important to ask questions and that the web hosting company answers those questions adequately.

The most crucial point of any web hosting company is their reliability. If the site does not offer enough space, then your website will be shut down for all or part of each month. This is not the goal you have set for your business. Ask the web hosting company if it offers an uptime guarantee. Usually if a company offers a guarantee of this type, their service is reliable.
When you are new to Internet marketing, you will have a lot of question. Sometimes the questions you need to ask will not be during business hours. It is important that customer service is available by phone, email, or even a chat window twenty-four hours a day to answer any questions that you may have.

Another service that is just as crucial as the rest is the storage and bandwidth that your website will need. Most likely, you will not know what your website is, but the web hosting company will. If you want a flashy site, you will need more bandwidth. It is important that you know before hand the ins and outs of web hosting companies.

A good way to find your answers is to do some research. A Google search will yield you all of the information you need. The world is your potential client, reach out and make contact. It will ensure the success of your business.

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Professional Web Hosting vs. Free Web Hosting

Both free and professional web hosting have their benefits and down sides. However, before the best type of web solution can be found the webmaster will need to consider the main motivator for the website.

For those looking for a home page, hobby site, or non-profit website a free hosting service will provide the basics of what is needed at just the right price- free. Although a free website will not provide a professional scene for a business, or a webmaster looking for credibility, as unfortunately free services look very "cheap" then little else can be expected from something that costs nothing.

A free website will offer webmaster's free templates for the design of the website, and helpful wizards that take the webmaster step by step through the uploading process. Often a free service may offer free domain names and email facilities with their package.

Customer service is often included, although how good the service is will often vary. The biggest problem with a free service is, the amount of traffic onto the sight may be limited, and the sizes of the files being transported may also be limited. Free hosting companies often experience a lot of down time, so they can at times be unreliable.

Because the site is free, the hosting company may very well be relying on sponsors in the way of banner ads to keep the company in business. If this is the case, setting up a business with flashing banners will really cramp your style, credibility, and scare away potential customers.
Paid services are used by webmasters to keep things running smoothly in business, what this means is the good web hosting companies will provide excellent customer service, and have plenty of happy customers who are willing to add their testimonies. Professional companies will usually offer a 100% satisfaction guarantee, live chats, and telephone services for customers experiencing difficulties.

Many professional companies will also offer discounts and bonuses for your business, and reward you for paying early. Other things that a professional web hosting company will offer is ample web space, and disk space. Often large amounts of uptime will be guaranteed, and sometimes failure to keep this amount of uptime will result in compensation from company to their clients.

Professional services may cost money, but the service is far more advanced, and professional companies never take space from their customers in order to place their paid advertisements on. Depending on what a customer is looking for when they create a website, will have a lot of bearing on their choice of providers. For a webmaster that is creating a credible business venture, a professional web hosting plan is vital to business success.

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Deciding Between Windows and Linux Web Hosting

Many people recognize Linux as the best type of web hosting solution around, because of the added advantages of this solutions, which provide reliability, security, functionality, and affordability all in the one package.

Linux Servers Advantages
Linux servers have been known to run for long periods of time without technical difficulties or down time being experienced, which is a considerable achievement since many Microsoft servers need to refresh and reboot their operating systems at regular intervals.
Linux installations have no known vulnerabilities in their security operating system; however, it is still considered a priority of Linux to keep their systems running with the best degree of security around.

Linux also offers its customers the added advantage of cheaper Linux based web hosting solutions. This is largely due to open source distributions; hosts generally pass these savings onto their customers, making Linux solutions extremely affordable.

Disadvantages of Linux Servers
With every advantage of a solution, there has to be disadvantages as well, Linux hosting solutions are no exception to this rule. One of the main disadvantages of Linux based applications is that they are unable to accommodate windows applications and the coding conversions. This can spell disaster for websites that have been coded especially for windows based applications.

When choosing a web hosting provider for Linux, make sure he offers all the basics services on security, including firewall, load balance for the servers, Denial of Attack (DOS) protection.
Also, there are some basics services any service should include, such as MYSQL services, statistics (preferably two scripts), antivirus and antispam services (added or included) and the possibility to add your own scripts via FTP. If provider doesn't include SSH access (this is very common), make sure they can offer you support to install those scripts. Of course, if your script presents a security flaw, your provider may ask you to change it or deny installing it altogether.
Windows web serversWindows web hosting solutions provide many benefits such as NET support, ASP, visual basic C++ and pearl scripts. Windows are also known for their dynamic page displays. All windows plans, as well as MSSql for more experienced webmasters support the Microsoft Access 2000 database and are generally easy and strait forward to apply codes to.
Be aware that a Microsoft Access database, although simple to use is a limited option, and should not be considered if you are planning your site to grow. However, it is a very good option for small sites with little growth.

Although Windows hosting packages offer a large number of benefits and extras, the fact that they have the odd security problem, are prone to down time, and scheduled rebooting on a regular basis remains a viable disadvantage to using windows servers as an option for your web site.
While the choice of a web hosting provider is an individual decision, those looking for a business solution should consider the benefits and disadvantages of both windows and Linux severs before making a choice.

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Web Hosting and Design Services Companies

Huge businesses and organizations spend a lot of time and money creating magnificent websites that are of top quality in terms of their looks and programming capabilities. Very often, they get disappointed when they approach their web hosting service provider to launch their brilliant sites because of server incompatibilities. Some of them realize that parts of their website's functionality do not work correctly when hosted on to their server; some of them realize that a particular service, which would be the core to their business model, could not be implemented on their server. In such situations, these companies have to spend additional time and money to make their website functionalities compatible with their server specifications.

All of this happens because of the gulf that exists between the web design company and the web hosting service provider. This could be avoided to a certain extent by having your web design company communicate with your web hosting company before your website is built. However, this may not be an apt solution because your web hosting company has to be cooperative in responding to your web design company.

The ideal solution in such situations is to look for companies that will offer both services. There are many companies today that offer multiple services. Therefore, you need to find a reliable company that offers both web design and web hosting services. You will win a great advantage by hiring such a company to take care of your web design and web hosting needs. You do not have to worry about wasting your time and money in restructuring your website to make it compatible to your hosting server. While analyzing your requirements itself, the web design team will be able to advise you on any issues that may rise later or at least take care of the issues during the development phase.

If you are new to online business and just setting up your new website then the above points are very pertinent to you. As a fresher to the field, you will not be able to make wise decisions on the features and functions of your website that will lead to functional efficiency of your website. Very often, it happens that the new comer finds it difficult to translate what their web hosting company says in terms of server compatibility, Operating System, scripts etc to their web design company. This inadequacy of the website owner leads to the delay in the completion of their website. If they have not anticipated this delay but planned to have their website launched before a certain season to promote their business, there is a great danger of missing their deadline, defeating the whole purpose of having a website.

Hiring a company that offers both web design and web hosting service will also help you in the long run. This will help your website maintenance become much easier. Every website needs periodic maintenance at hosting levels and at design levels to ensure continued efficiency of operation of the website. Therefore, when it comes to website maintenance, you need not have to run to two different vendors. You can have them all done from the same vendor. It is all the better to get your website maintenance service from those who developed your website.

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What to Ask For at Your Web Hosting Service

Web hosting is the backbone of your online business and it is one of the most crucial services that ensures your online presence. There are thousands of web-hosting service providers and all of them claim to be the best. Therefore, it is a difficult process to identify the right web hosting service provider.

There are a few important questions that you must ask your web-hosting service provider before you sign up. Normally, the first question people ask is about the cost involved. Though it is an important factor that will help you make your decision, cost should not be treated as the primary factor. There are other crucial factors that need to be addressed.

You must first ask your web host about their average server uptime. Most of the hosting service providers advertise 99.9% uptime, but, in reality, it may not be so. There are a number of server related problems that can keep the visitors off from your website.

Second, you must ask your web host about the connection speed. You must have fast connections to give your website users an enhanced visitor experience. If the connections are slow, your website will take a long time to load and server connection will get disconnected before people can see your website, leading to annoying "The page cannot be displayed error."

Third, you must know how much web space you get for the package you are signing up for. Most web hosts offer flexible packages. You should be able to advise your web host on the web space depending on the nature of your requirements. There are web hosting packages that range from 10mb or less to several GBs. The greater the space the greater the price.

Along with the allotted web space, you must also be clear about the data transfer bandwidth that is allowed for your package. If you anticipate high traffic, it is better to go with packages that have higher bandwidth capabilities.

The next question will be on the number of email addresses you can configure. There are many web hosting companies that offer unlimited email addresses. If you choose a lower end package, the number of email addresses may be limited to 5 or 10 or 25, depending on the web hosting package you choose.

You must also be clear about the nature of the database tools that are available and the database types supported by your web hosting service provider.

If your website is intended to sell your products online, it is important that you have a reliable shopping cart. Make sure you check with your web host whether you have any built-in shopping carts installed and the procedure to customize them to your specific need.

With the advent of the open source technology, web hosting service providers offer a number of free yet useful scripts for their customers bundled with the web hosting package. Check with your web host on the available free scripts, such as forums, blogs, chat support, web statistic tools, etc.

The control panel should be highly user friendly. Your list of questions to your web host must have a question about the control panel features.

Above all, the customer support capabilities of your web host and the turn-around time to resolve server related issues and other complaints is very crucial. To stand the competition, most web hosting service providers offer 24x7 customer support service to their clients. Make sure that your complaints will be addressed during weekends as well.

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Benefits of Web Content Today

The basic concept of marketing your Web site and your business on the Internet is to give something away. It is in offering something for free on the Web that you make money.
If you keep in mind two basic rules for the Internet you'll succeed in marketing your firm on the Web. These two rules are that consumers expect something for nothing when they go to the Web, and they expect it NOW.

If you deliver on both these things, your chances of growing your business through e-commerce are excellent, assuming that your product or services are of excellent quality and marketable and that your customer service is top notch.

In most cases, the easiest and least costly thing to give away, and the one that best markets your business, is Web content. It doesn't cost you anything but time to put free content on your Web site unless you don't feel up to the writing task. Then you simply find someone else to write it for you. Your site and web hosting is not enough.

Your Web content should be related to your firm's industry, and your products and services, without being blatantly self serving. Not only will you have people flocking to your site through search engine keyword searches, but you'll also be promoting yourself as an expert in your field. This expertise can bring you more recognition than a ton of paid advertising.

Nor does the Web content you write need to be limited to your own site. There are plenty of Web sites who would welcome your information. Never place your articles on the site of competitors. Businesses who have related products or services would welcome your Web content, however. This affiliation could enhance both sites' Internet marketing efforts.

As an example, we'll assume you're Jane Jones and you own Plane Jane's Hobby Shop. You specialize in model planes and cars, and doll house construction kits. You write a series of articles for your site about the best model vehicle kits for a beginner, about what kits to buy for which age group, and about the history of classic cars and planes. These articles would be free on your Web site and keyword searches would draw people to your site for the information. Hopefully these same folks would stay and buy a model kit or two.

You could expand your audience further by offering your articles free to other Webmasters and entrepreneurs, as articles for their Web sites. While you wouldn't want to make that offer to other hobby shops you would be wise to place your articles on the site of hobby organizations, classic car clubs, stores that sell dolls, associations of doll collectors and parenting sites.
Before you upload your articles, however, you must make sure your site is attractive and professional looking, with easy navigation, links that work, and no grammar or spelling errors. Get several folks you trust to peruse your site, try every link and browse every page before you take it and your Web content marketing live.

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